Robert Land
CEO, Social Nomads, Inc.
Robert Land is CEO of Social Nomads, a mobile marketing network that connects brands to highly targeted consumers through exclusive events and promotional offers that are initiated, purchased and redeemed a mobile telephone. Through its technology platform Social Nomads is able to offer mobile ticketing, mobile couponing and other mobile marketing services to consumers.
Based out of Nashville, TN, Social Nomads has partnered with Trinity Mobile Ltd (a global leader in mobile ticketing and couponing) to integrate their mobile two dimensional bar code technology model within the Social Nomads “Web-to-Wallet” marketing framework. The Social Nomads service can be seamlessly Integrated as a vehicle to drive incremental revenue and reduce operating costs while delivering unique fan experiences for venue operators and brand marketers such as sports franchises, music artists and event marketing companies.
Prior to starting Social Nomads Robert has served in leadership positions for a handful of public companies, launched and developed several private ventures and has on the ground global business and marketing experience. From the corporate side, Robert served as the CIO of Take Care Health, a Walgreens subsidiary and the largest corporate healthcare provider in the US as well as Vice President of Marketing and Business Development for Intelihealth, an Aetna joint venture in conjunction with the Harvard Medical School. From the entrepreneurial side Robert served as Executive Vice President of Marketing and Technology for Outercurve, where he lead the global rollout and management of InfoEdge, a technology platform that extended the Bloomberg and Reuter’s financial desktop along with the Wall Street Journal and Financial Times web news service to Blackberry devices. In addition, from 1983 to 1999, Robert was Chairman and CEO of Adaptive Strategies, a system integrator and one of the original nineteen Microsoft Solution Provider Partners. The company had offices in New York, Chicago, San Francisco and London England.
Robert is a graduate of the Villanova School of Business.
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