Jeff Sexton’s web copywriting career began in 2004 and became his fulltime employment in the spring of 2005. Since June 2007, he has worked as a Persuasion Architect and Chief Copywriting Instructor at Future Now, Inc.

Jeff has consulted and taught at several Fortune 50 companies, participated in scores of major site redesigns, and has run and participated in hundreds of split and multivariate tests of web design, content, and messaging. In addition to his consulting and writing, Jeff also co-teaches Online Persuasive Copywriting for Future Now and Writing for the Radio and the Internet for Wizard Academy.

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