Ben Gumpert is the director of team marketing and business operations for the NBA. He leads the strategy and analytics team focusing on ticket pricing, sponsorship evaluation, marketing effectiveness and yield management, to help drive revenue for NBA, WNBA, and D-League teams. Prior to joining the NBA, Gumpert was a management consultant for Bain & Company, and also advised private equity clients through due diligence of acquisition targets. Gumpert holds a B.A. in business and economics from University of California - Los Angeles and an M.B.A. from Stanford’s Graduate School of Business.

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